Social Media Policy

1. Purpose

Mokasha recognizes the importance of social media as a tool to engage with clients, partners, investors, and the wider community. This Social Media Policy outlines the standards of conduct for using social media platforms (including LinkedIn, Facebook, Instagram, X/Twitter, YouTube, and others) when representing Mokasha, directly or indirectly.

2. Scope

This policy applies to:

• Mokasha’s official social media accounts.
• Employees, consultants, and representatives who create, post, or manage content on behalf of Mokasha.
• Clients, partners, and third parties engaging with our social media platforms.

3. General Guidelines

• All content shared must reflect professionalism, accuracy, and integrity.
• Do not share confidential company information, client details, or unreleased project updates.
• Respect copyright, intellectual property, and third-party rights when posting images, articles, or other materials.
• Avoid using offensive, discriminatory, or inappropriate language or imagery.
• Personal views must not be presented as the official views of Mokasha.

4. Employee Use of Social Media

• Employees are encouraged to be brand advocates but must clearly distinguish personal opinions from Mokasha’s official position.
• Any content that may damage the reputation of Mokasha, its clients, or partners is prohibited.
• Employees should not disclose sensitive information about land acquisition deals, JD/JV negotiations, SPV formations, or investor discussions.

5. Content Standards

Posts on Mokasha’s official accounts should:

1. Provide accurate and verified information.
2. Educate and inform about real estate trends, land banking, JD/JV opportunities, and industry updates.
3. Reflect Mokasha’s values of transparency, trust, and professionalism.
4. Avoid making guarantees of investment returns or property appreciation.
5. Attribute sources when sharing third-party content.

6. Engagement with Audience

• We welcome constructive feedback, comments, and discussions.
• Mokasha reserves the right to moderate, hide, or delete comments that are:
  • Abusive, defamatory, or discriminatory.
  • Spam, misleading, or promotional in nature.
  • Irrelevant to the discussion or harmful to our community.
• Users engaging on Mokasha’s social media platforms must comply with this policy and the Terms of Use.

7. Confidentiality & Privacy

• Client and partner information will never be disclosed without explicit written consent.
• Employees must not share internal business strategies, contracts, or negotiations on social platforms.
• Personal data collected via social media interactions will be handled in accordance with Mokasha’s Privacy Policy.

8. Crisis Management

• In case of misinformation, negative publicity, or crisis situations, only designated company spokespersons may issue official statements.
• Employees should avoid responding directly to such matters on personal accounts and should immediately escalate issues to management.

9. Compliance & Legal Responsibility

• All social media activity must comply with Indian laws, RERA guidelines, advertising standards, and platform-specific policies.
• Mokasha is not responsible for third-party comments or content shared on its platforms but reserves the right to take corrective action where necessary.

10. Policy Updates

Mokasha may revise this Social Media Policy from time to time. Continued use of our social media platforms implies acceptance of the updated policy.

11. Contact Information

For queries regarding this Social Media Policy, please contact:
📩 Email: [Insert Email]
📞 Phone: [Insert Phone]
🏢 Address: [Insert Company Address]